Philly Goat Project

Site Resign and Feature Development

Design Proposal

This project was centered around having an updated look and feel to make a more enjoyable user experience.

The client wanted to retain as much of the current color scheme, as they are the organization colors and had no plans for changing them at the time.

Design Analysis

Our team conducted user testing of the current website and also asked questions about the organization itself.

Interviewed User 1

“..the background photos are distracting from the information on the site.”

Interviewed User 2

“The website feels text heavy.”

“…the pictures are oddly positioned and distracting.”

Interviewed User 3

“The website feels text heavy.”

“…the pictures are oddly positioned and distracting.”

New Feature - Goat Matched Therapy

The client wanted a new feature on the site that could match a visitor to a particular goat for their therapy visits by use of a questionnaire. We designed a main page which described the feature and had an animation gimmick as a spinning arrow pointing to the different goats that are featured on another page.

Animated Spinning Arrow surrounded by goat profile pictures

Gallery of Pages Designed